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How to Add and Manage Contact Segments

Contact Segments allow you to group contacts based on specific filters and criteria, making it easier to organize and target them effectively. This guide covers how to add, edit, and delete segments.


  • An active ClickFunnels account

  1. Go to Customers > Segments in the left-hand menu to open the segments page.

  2. Click the Add Segment button at the top-right corner.

  3. On the Create a new Segment page, under Segment details: Create a new Segment page with Segment details, a Last Activity filter condition, and the Matching Contacts preview with View All

    1. Enter a Name for the segment.

    2. Click Filter to set your segment criteria.

      1. Use options like Contact Attributes, Contact Activity, Products, Broadcasts, or Custom.

      2. To build a segment from another segment, choose the Segment condition under Contact Attributes and select the segment.

      3. Combine multiple conditions using and or or logic as needed.

    3. Review the Matching Contacts preview, which shows how many contacts match your conditions and lists the first few. Click View All to see all matching contacts.

  4. Once the filters are set, click Create Segment to save.


  1. On the Segments page, locate the segment you want to update.

  2. Click the gear (⚙) icon next to the segment name.

  3. Modify the Name or adjust the filter settings.

  4. Click Update Segment to save your changes.

Delete a Segment:

  1. On the Segments page, find the segment you want to remove.

  2. Click the trash icon next to the segment name.

  3. Confirm the action by selecting Proceed in the pop-up.

You can also delete a segment while editing it: click Delete, type CONFIRM when prompted, and confirm the deletion.